Online MBA – International Business Information Session with Dr. Marlowe, Faculty – WSU Carson College of Business’ Master of Business Administration – International Business

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Transcript

Jason Techeira:
Hi. Good day, everyone. I want to thank you for joining us today as we’re presenting the online MBA International Business concentration for the Carson College of Business. Today, with us, we do have myself. I am a graduate enrollment advisor for the online MBA and executive MBA programs, and we have the pleasure of having Dr. Byron Marlowe, faculty for the WSU Carson College of Business, Master of Business Administration, International Business concentration, with us today. Dr. Marlowe, would you mind just giving us a brief introduction of yourself?Dr. Byron M.:
Not at all. Thank you, Jason. Dr. Byron Marlowe. I am a PhD in Hospitality Management but an international business fellow, as much of my work is concentrated on the international wine import and export industry. I have been with Washington State University for three years. Previous to my position with Washington State University, I was at Southern Oregon University, and previous to Southern Oregon University, I was a lead faculty member at Le Cordon Bleu college, which is an international culinary institute. I’m very happy to be here today with you, Jason, and look forward to being able to share my expertise with students

Jason Techeira:
Thank you very much. Now, as far as your background, I was hoping that you could share a little bit more as far as some of your research that you’ve been doing within the international business concentration, a little bit more about your academic. Would you mind telling us a little about that?

Dr. Byron M.:
I’d be happy to, Jason. Really pleased to be able to share with, really, not just the Washington State community, but also the international business community about a recent project that has really been enlightening in the world of wine, most specifically, but we’re looking at some willingness to pay for wine across different cultures. Specifically, we’ve done testing in Hong Kong, which is the international capital of the world for the import and export of wine, a gateway to China, more specifically, as well as the preference for willingness to pay for wine here in the Pacific Northwest, which is Oregon, Washington, and then across our border into another international country, which is British Columbia.

I’ve been published for a variety of different international writing specific to wine as well as with the hospitality industry. One of my latest publishings was looking international wine bloggers who I had coined opinion leaders and looking at how these opinion leaders were able to affect markets and if their opinion leadership was able to actually drive business to certain wine destinations, whether they be international and/or domestic here to the United States of America.

I have a deep passion for international business. As an international business fellow, my research is specific to trying to develop an understanding about international relations, culture, and business and how it relates to the US and/or Washington economy, specifically.

Jason Techeira:
Wow, okay, fantastic. Thank you for that background. As far as some of the expected learning outcomes in the international business specialization, would you mind sharing that with us?

Dr. Byron M.:
I would be happy to. Thank you, Jason. When I think about a student who’s looking at international business and the outcomes that they would have and what they would be prepared for after graduating from the online MBA with an international business concentration, I would really think that they would be prepared for work that would be overseas. Perhaps it would be positions within companies, whether that be at the management or executive level, that would focus in on international operations more specifically for those businesses. These positions would have responsibilities all over the globe as we have experienced faculty members from all over the world who bring their expertise to the classroom every day.

They may actually be able to, or you, excuse me, may actually look at consultant work as well, which is an exciting field, one in which you will be on project management and coming in and out of different companies with complex cases that needs your support and your expertise with international business.

There really are so many different opportunities out there as well. An example, I’m meeting with a Washington State University graduate today who works specifically for Boeing Corporation who’s the world’s, excuse me, the United States of America’s largest export manufacturer, and she works specifically with hotels all across the world working and making sure that her employees are receiving not only the best accommodations possible, but also at the best rate and what would be the best bottom line for her company, Boeing, when it comes to booking over 30,000 hotel rooms in any given year.

There’s a lot of different ways that the international business outcomes could help support one with a degree from Washington State University, and a lot exciting outcomes culturally as well.

Jason Techeira:
Fantastic. It sounds like a lot of, that program, you’re diving into, identifying, evaluating those complexities of globalization, interconnectivity, and really from a home versus host country aspect.

Dr. Byron M.:
Yes, Jason, we are. We know that the environment in which is in the international business is full of complexity, and there is a cultural nuance that has to be understood as well. One of the reasons that we have some very exciting field study components to the international business concentration and opportunities in countries like China as well as Chile, Switzerland, amongst others for students who are potentially looking at the OMBA, they may be able to access those opportunities to really get on the ground and be able to understand more of what’s happening in those complex business meetings or those complex cultural exchanges that make up the international business world.

Jason Techeira:
Fantastic. As far as the career outcomes, you mentioned a little bit about improving the bottom line. I know that a few of the roles that I speak with some potential students with WSU is sales directors, operations director, management analysts, and really, just how you develop the global sales plan, drive efficiencies, and improve the bottom like that you just mentioned earlier. Can you share some additional potential career outcomes for WSU MBA international business specialization, specifically?

Dr. Byron M.:
Other career outcomes that I could see coming from the specialization in international business through Washington State University would definitely be around the idea of cultural development as I see more of a social responsibility as corporations are moving towards what would be more social platforms for their employees.

International business students who graduate from Washington State University are already going to be able to diversify or distinctively brand themselves when going into a potential international corporate environment as having an adeptability to understanding culture. As we see and push towards more social responsibility, i.e., working with employees and/or working with other businesses in developing and understanding of what is the triple bottom line, which is not necessarily focused exclusively on profits, but also on social outcomes. I believe that international business students from Washington State University would be very adept at trying to be able to pursue those positions as well.

Jason Techeira:
Fantastic. Then that brings me to the unique features inherent in your specialization. What are some aspects of the program in the IB concentration that you don’t find in the other concentrations?

Dr. Byron M.:
Well, I think what you find in the IB concentration at Washington State University is really the top level of faculty members who have opted into being a part of the international business concentration or specialization at Washington State University. Several of my colleagues were involved in the IB are ones who have received Fulbright Scholarships and/or have shown an exemplary record in their research or their business consultation. We’ve recently had wonderful accolades from the community of peers as well as assessors who have said that we are really in the top 25 year-in and year-out when it comes to international business programs across the world. Specifically, looking at the OMBA, we’ve recently ranked as high as 12th in the country for a national ranking.

That brings to the table for students a access to these faculty who have a broad range of understanding, but also a very deep depth of specialization within IB, and that would really be a great benefit for the students. I believe that international business provides students also with the ability to market themselves to companies specifically who may be really familiar with Washington State University that are really at the top of the list of export and importers. Most specifically, as I had mentioned Boeing outside of the Seattle area has just a wonderful record of working with our international business students. They wouldn’t be doing that if they didn’t trust the students’ education level as well as their propensity for excellence when they come out of the IB program at Washington State University.

Jason Techeira:
Very nice. I know that the international business concentration also has a trip that we go on typically once a year. Would you mind sharing any information you have on that trip?

Dr. Byron M.:
Yeah, I’m really excited about this trip. It’s a trip that is going to be to Chile. Chile is a, well-known in many circles for its specific international business prowess as a importer, but more really as an exporter, importing and exporting by sea, mainly, but also by other forms of transportation, rail into other South American regions as well as through air into other regions.

Chile is also a very diverse economy. It is a reflection, in a lot of ways, of a state who really leads most of the economic indicators in the United State of America, which is California, in its diversity from agriculture to business. Chile has a very long history of working in the wine industry, very specifically, the international wine industry as it’s one of the very few countries that produces wine, which is specific to the export market. Within this concentration and/or the international business trip, when we’re going to Chile, we’ll be touching on all of those points.

The trip starts in Santiago, which is the economic capital of Chile, and then we’ll proceed to going to Viña del Mar, which is a port in which we will learn more from the import and export specialist there. Then from Viña del Mar, we will visit some wineries and vineyards and understand more about their international business, and then finally, we’ll return home after that 10-day field study in Chile.

Jason Techeira:
Fantastic. This trip, if students aren’t able to make the first trip this upcoming spring, is there an opportunity to go maybe the next year?

Dr. Byron M.:
There definitely is. We’re looking at, right now would be January of 2019 for that next trip. What’s interesting about being able to visit a country like Chile, which is on the other side of the equator, is that we say January and we think cold, but when we think of January in Chile, it’s actually their summertime, so probably opportunity to have some great recreation outdoors during that 2019 field study as well.

Jason Techeira:
Fantastic. I guess our final point here, the concentration sounds great. There are many different components and aspects. What advice do you have for students that are interested in our MBA with that international business specialization?

Dr. Byron M.:
The first recommendation that I would have would be to consult with individuals like yourself. I believe that knowing the information that is, is really the best that we can provide would be through an enrollment consultant or an enrollment advisor who knows the program.

Other things that I would suggest to students that are interested in the international business concentration is to really look at Washington State University. If you’re looking at the Carson College of Business specifically and you’re looking even more specifically at how national and international perception is of our programs, you don’t need to look any further than international business and our OMBA. If you look at international business, I’ll go back to the rankings that has had us consistently in the top 25, and in some cases, even in the top 15 for national programs over the last decade to decade and a half, and then more specifically, the accolades that we’ve been receiving with our OMBA in recent years as we’ve really been able to develop this platform for students to have accessibility.

You look at those two things together, and you can really add up a formidable and reputable MBA, which is all that you are really looking to be able to support yourself with when it comes out to the business worlds as, in many cases, there’s a reputation that you need to have when it comes to your MBA. Washington State University and the I-biz concentration specifically is going to be able to provide that for you.

You could look at our international business fellows, the list of faculty and their specialties to see what interest they have and perhaps if they align with yours, which is always an important factor, and then look at some of the intangibles that are potentially out there. When it comes to your professional work-life balance, Washington State University has strived in their Online MBA and we have strived to make sure that there is a very real work-life balance when it comes to our online platform. That also includes personal life as well.

All of those recommendations, I would make. I would also suggest that you need to be able to feel comfortable with the commitment to a Master’s of Business Administration with an International Business concentration because once you are comfortable with that commitment, frankly, the rest will be history, and you’ll find yourself with a diploma at the end of the day.

Jason Techeira:
Fantastic. One final thought that I’ll add there. As a graduate advisor here, I do work with every individual that’s interested in the program as well. We will go through resumes and evaluate trajectory throughout your career. I do appreciate you speaking with us today, Dr. Byron. The international business concentration absolutely is a concentration that is unlike different career paths from other institutions. There are a lot of key components within our MBA degree that sets us apart, top-ranked MBA program in the Pacific Northwest, as you mentioned.

I want thank everybody for their time today. I do also want to share our contact information. If you are interested in getting more information on our programs, you can feel free to visit us and give us a call, 877-960-2029 for the Carson College of Business MBA programs. Again, my name’s Jason Techeira. Thank you very much, Dr. Marlowe and everybody, for attending us.

Dr. Byron M.:
Thank you, Jason.
[End of Audio]