Take an immersive look at the international business landscape and the principles governing the global marketplace. International business coursework prepares you for the challenge of adjusting North American advertising strategies to fit foreign markets.
Note: The international business concentration is also offered as a nine-credit graduate certificate.
IBUS 580 – International Business Management
This course intends to give you the skills and knowledge to thrive in the rapidly changing international business environment. Using reading, research, active participation, and discussion, you will be exposed to the challenges and opportunities presented to you, the manager, by differences in the economic, cultural, and political realities in the business world today. We will take a practical approach emphasizing decision-making.
IBUS 582 – International Marketing Management
The course is designed to provide graduate students the knowledge and skills for identifying global opportunities and developing international marketing strategies in a fast-changing global business environment, and to develop analytical and decision-making, professional communication, and market research skills in the global marketing context.
IBUS 600 – Special Project/Independent Study
Study abroad; varies
3 Top International Business Jobs
Develop and implement global sales plans and oversee regional management to ensure they’re carried out effectively. Sales directors are responsible for the high-level coordination and measurement of sales initiatives.
Oversee personnel, policy, and day-to-day operations for international business initiatives. Operations directors manage all resources including staff and budget to maximize profit and achieve organizational success.
Take stock of existing practices and procedures to drive efficiency and improve the bottom line. Management analysts, also known as management consultants, advise managers on how to boost profitability.